SA
Sayanth
Marketing Team Lead, FabUs Frames
“We leaned on ConvFetti for Vishu, Onam, and other festival pushes. The landing pages actually converted — we doubled last year's revenue. Rare to find a team that gets both CRO and seasonal timing.”
ServiceA/B Testing
Let's Testdata-driven facts.
Data-driven experiments for brands that want to scaling based on facts, not opinions.
Most stores optimize based on "best practices" or intuition.
What works for one brand might fail for yours. Opinions are expensive when they aren't backed by data.
Running blind leads to wasting budget on redesigns that don't move the needle.
What We Do
We run end-to-end A/B testing programs that turn data into compounded growth.
01
Hypothesis building
We don't just test random colors. Every test is backed by a specific insight about your buyer behavior.
02
Test design & dev
We design and build the variations — cleanly, so they don't slow down your store.
03
Statistical analysis
We translate the numbers into winners and losers. No "false positives".
04
Iterative roadmap
One winner is a baseline for the next test. We build a continuous growth flywheel.
Process
How It Works
01
Data audit
We dive into GA4, Heatmaps, and session recordings to find the leaks.
02
Prioritization
We rank tests by ICE score (Impact, Confidence, Ease). Biggest wins first.
03
Execution
Design, code, and launch. Zero friction for your team.
04
Reporting
Detailed analysis of results and clear recommendations for implementation.
What You Get
Confidence in every store change
Compound returns on your existing traffic
Lower Customer Acquisition Cost (CAC)
A culture of data-driven growth
Home Goods
Testing 4 cart variations lifted revenue-per-visitor by 19%.
Fashion DTC
New PDP layout won over the old one with 99% statistical significance.
Every day you don't test, you're leaving revenue on the table.
Let's find your low-hanging fruit.
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